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The letter calls on Amazon to increase their efforts to identify scam reviewers and sellers that are purchasing fake reviews and to aggressively hold them accountable. Blumenthal also calls on the company to inform consumers about the risk of fake reviews and provide a clear reporting mechanism for consumers to use if they receive an offer to leave a positive review in exchange for a payment. 410 Terry Avenue North Dear Mr. Bezos, I write with grave concern regarding widespread fraudulent reviews of Amazon products and reports that Amazon sellers incentivize consumers to leave positive reviews in exchange for gift cards or free products. drastically increasing efforts to identify scam reviewers and sellers that are purchasing fake reviews, such the tactic of offering gift cards for positive reviews. informing consumers about the risk of fake reviews and warning them if a product they have purchased was found to be distorting their ratings. As the holiday season approaches and e-commerce purchasing is at an all-time high, Amazon has a duty to do more to curb the rise of fake reviews by holding both scam reviewers and sellers who inflate their reviews accountable. Consumers deserve nothing less than the most accurate reviews and information regarding the quality of the product they are purchasing. Please provide a response outlining Amazon's next steps by December 19, 2022. I appreciate your attention to this matter. [1] Matt Stieb, "Amazon's War on Fake Reviews," New York Magazine (New York, New York) July 26, 2022 camera bag cyber mondaybags on sale black friday

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