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As marketers, we use social media to spread awareness, humanize our brands, boost sales, and so much more. Instagram and TikTok are two social networks Avocet includes in the toolbox we use to help our clients grow their brands. But they are very different platforms and it's important to know which is the right one to use to help you achieve your brand's goals. Posting photos and videos is quick and easy and doesn't take a lot of time. TikTok has a feature similar to Instagram's "Checkout," where users can complete a purchase in-app through a retail partner. TikTok's Sponsored Hashtag Challenge Plus allows companies to link products from their website through a sponsored hashtag campaign. TikTok has a younger demographic, with the 13-24-year-old segments representing 69% of the app's user base. Hard to driver traffic to your web page because you cannot add links to posts. Unlike many other social platforms, you cannot schedule content out, meaning when you want to post a new video, you will have to manually upload it when you want it to go out. What is your demographic? Instagram can be scheduled through Facebook, making it easy to bulk upload; whereas TikTok users have to go in and post their videos at the time they would like them to go out. camera bag cyber mondayburberry aaa replica bags

we love to take pictures and show them to the world.